Beyond uber : business model considerations for alternatives to traditional taxis

Bonazzi, Riccardo (University of Applied Sciences and Arts Western Switzerland (HES-SO Valais-Wallis)) ; Poli, Michaël (University of Trento, Italy)

Dynamic ridesharing is an e-service derived of regular carpooling, which enables the formation of carpools on an as-needed basis, usually on very short notice and whose travel purpose also extends to a broad range of activities, beyond work or school. Services such as Lyft and Uber are considered to be successful examples of business models based on collaborative economy. Nonetheless, recent development in Europe has seen dynamic ridesharing services being outlawed in major cities such as Brussels and Berlin, due to their unclear regulatory status. In this paper we propose an alternative business model for dynamic ridesharing services, which we have developed while working with one provider of dynamic ridesharing services by using action design research methodology. Since the dynamic ridesharing uses the crowd to provide the service, we propose to use the crowd to collect the initial funds to start the service in every city.


Mots-clés:
Titre traduit:
Digital Innovation and Inclusive Knowledge in Times of Change
Type de conférence:
full paper
Faculté:
Economie et Services
Ecole:
HEG VS HES-SO Valais-Wallis - Haute Ecole de Gestion & Tourisme
Institut:
Institut Entrepreneuriat & Management
Classification:
Économie/gestion
Adresse bibliogr.:
Genova, Italy, 21-22 November 2014
Date:
Genova, Italy
21-22 November 2014
2014
Pagination:
4 p.
Publié dans
Proceedings of the 11th Conference of the Italian Chapter of the Association of Information Systems (ITAIS) : Digital Innovation and Inclusive Knowledge in Times of Change 2014
ISSN:
978-88-6685-008-3
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Note Le statut de cette notice est : non diffusé

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 Notice créée le 2015-11-18, modifiée le 2018-08-31

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