000000890 001__ 890
000000890 005__ 20180709202829.0
000000890 020__ $$a978-989-758-111-3
000000890 037__ $$aCONFERENCE-2015-082
000000890 041__ $$aeng
000000890 100__ $$aFritscher, Boris$$uHaute école de gestion Arc, HES-SO // Haute Ecole Spécialisée de Suisse Occidentale
000000890 245__ $$aExtending the business model canvas$$b: a dynamic perspective
000000890 269__ $$c2015-07
000000890 260__ $$aMilan, Italy$$b6-8 July 2015$$c2015
000000890 300__ $$app. 86-95
000000890 506__ $$apublic
000000890 520__ $$9eng$$aWhen designing and assessing  a business model, a more  visual and practical ontology and framework is  necessary. We show how an academic theory such as  Business Model Ontology has  evolved into the Business  Model Canvas (BMC) that is used by  practitioners around the world today.  We draw lessons from usage and  define three maturity leve l. We propose new concepts to help design  the dynamic aspect of a business model.  On the first level, the BMC supports  novice users as they elicit their mode ls; it also helps novices to build  coherent models. On the second level,  the BMC allows expert users to ev aluate the interaction of business  model elements by outlining the key  threads in the business models’ story. On the third level, master users  are empowered to create multiple versions of their busin ess models, allowing them to evaluate alternatives  and retain the history of the business model’s evolu tion. These new concepts for the BMC which can be  supported by Computer-Aided Design t ools provide a clearer picture of  the business model as a strategic  planning tool and are the basis for further research
000000890 592__ $$aHEG Arc - Haute école de gestion Arc
000000890 592__ $$bInstitut du Management et des Systèmes d'Information
000000890 592__ $$cEconomie et Services
000000890 65017 $$aÉconomie/gestion
000000890 655_7 $$afull paper
000000890 6531_ $$9eng$$amodel canvas
000000890 6531_ $$9eng$$acomputer-aided business model design
000000890 6531_ $$9eng$$aguidelines
000000890 700__ $$aPigneur, Yves$$uFaculty of Business and Economics, University of Lausanne
000000890 711__ $$aInternational Symposium on Business Modeling and Software Design (BMSD$$cMilan, Italy$$d06/07/2015 / 08/07/2015
000000890 773__ $$tProceedings of the 5th International Symposium on Business Modeling and Software Design (BMSD) 2015
000000890 8564_ $$s948883$$uhttp://hesso.tind.io/record/890/files/fritscher_extendingthebusinessmodel_2015.pdf
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