The purpose of this paper is to provide a first evaluation of the effectiveness of the early bird discount on ski lift tickets by estimating the impact on hotel overnight stays of the Saas-Fee destination.
Title
Effects of ski lift ticket discounts on local tourism demand
Date
2018-03
Published in
Tourism Review
Volume
2018, vol. 73, no. 4, pp. 480-491
Pagination
12 p.
ISSN
1660-5373
Article Type
scientifique
Faculty
Economie et Services
School
HEG-VS
Institute
ITO-Institut de Tourisme