Understanding business model innovation from a practitioner perspective

DaSilva, Carlos (School of Management Fribourg, HES-SO // University of Applied Sciences Western Switzerland)

While business model innovations are critical to a company’s long-term survival, they are still poorly understood compared to other kinds of innovations. This paper investigates prior research and reframes business model innovation through a practitioner lens. Reporting on a content analysis of interviews with CEOs of small and medium enterprises in the technology industry, this research investigates their definition of business model innovation. This research intends to contribute to a better understanding of the meaning of business model innovation from a practitioners’ perspective. These findings open new directions for theory development and empirical studies in the business model and innovation management literature.


Keywords:
Article Type:
scientifique
Faculty:
Economie et Services
School:
HEG-FR
Institute:
Aucun institut
Subject(s):
Economie/gestion
Date:
2018-10
Pagination:
6 p.
Published in:
Journal of business models
Numeration (vol. no.):
2018, vol. 6, no 2, pp. 19-24
ISSN:
2246-2465
External resources:
Appears in Collection:



 Record created 2019-03-14, last modified 2019-03-22

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