The asset light model : a blind spot in hospitality research

Blal, Inès (Ecole hôtelière de Lausanne, HES-SO // University of Applied Sciences Western Switzerland) ; Bianchi, Giuliano (Ecole hôtelière de Lausanne, HES-SO // University of Applied Sciences Western Switzerland)

This research note raises the question of the lack of critical appraisal of the asset light model. Its purpose is to trigger an in-depth exploration of the determinants of performance of the implementation of such decision. To explore our argument, we used a longitudinal data design that combines both cross sections and time series to examine the effects of the asset light model on share returns, EBITDA and ROE of six leading U.S corporations over a 16-year period. We found that the model had no impact on financial performance. Our purpose is to a trigger debate within academia and practitioners on when and how the asset light model is a valid option. As well as which type of contract to rely on and how to build a differentiating strategy when implementing the asset light model.


Keywords:
Article Type:
scientifique
Faculty:
Economie et Services
School:
EHL
Institute:
Aucun institut
Subject(s):
Economie/gestion
Date:
2019-01
Pagination:
4 p.
Published in:
International journal of hospitality management
Numeration (vol. no.):
2019, vol. 76, part A, pp. 39-42
DOI:
ISSN:
0278-4319
Appears in Collection:

Note: The file is under embargo until: 2020-01-01


 Record created 2019-07-01, last modified 2019-10-07

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