Customer reviews and restaurant profitability

Garel, Alexandre (Audencia Business School, Nantes, France) ; Gergaud, Olivier (KEDGE Business School, Talence, France) ; Weisskopf, Jean-Philippe (Ecole hôtelière de Lausanne, HES-SO // University of Applied Sciences Western Switzerland)

We examine the effect of TripAdvisor ratings on the accounting performance of restaurants. We use data for a sample of 1,030 Parisian restaurants over the period January 2009 to December 2017 and find that a higher TripAdvisor rating is associated with a higher profitability. We also document a positive relationship between both variables accounting for rating dispersion and reviewer or rating quality.


Keywords:
Conference Type:
full paper
Faculty:
Economie et Services
School:
EHL
Institute:
Aucun institut
Publisher:
New York, USA, 6-7 June 2019
Date:
2019-06
New York, USA
6-7 June 2019
Pagination:
29 p.
Published in:
Proceedings of the 3rd Wine & Hospitality Management Workshop
Appears in Collection:

Note: The status of this file is: restricted


 Record created 2019-11-13, last modified 2019-11-28

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