Innovation strategies and complementarity between innovation activities : the case of commercial archaeological firms

Martin-Rios, Carlos (Ecole hôtelière de Lausanne, HES-SO // University of Applied Sciences Western Switzerland) ; Parga-Dans, Eva (University of A Coruña, Spain) ; Pasamar, Susana (Universidad Pablo de Olavide, Seville, Spain)

As a key part of their professionalization process, creative industries (CIs) including private or contract archaeological firms (AFs) increasingly rely on bundles of technological (product/service and process) and non-technological (organizational) innovation activities. Adopting a complementarity perspective, the study clarifies how technological and non-technological innovation initiatives are combined in an intertwined way. Drawing on a sample of 217 AFs, this study examines and uncovers synergies between innovation strategy and innovation practices and the further effects on innovation performance in AFs. Specifically, results show that successful AFs combine multidimensional service, process, and organizational innovations to generate higher innovation performance.


Keywords:
Article Type:
scientifique
Faculty:
Economie et Services
School:
EHL
Institute:
Aucun institut
Subject(s):
Economie/gestion
Date:
2019-12
Pagination:
19 p.
Published in:
Service Business
Numeration (vol. no.):
2019, vol. 13, no 4, pp. 695–713
DOI:
ISSN:
1862-8516
Appears in Collection:

Note: The file is under embargo until: 2020-12-31


 Record created 2020-01-22, last modified 2020-03-25

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