Do professional hosts matter ? : evidence from multi-listing and full-time hosts in Airbnb

Xie, Karen (University of Denver, United States) ; Heo, Cindy Yoonjoung (Ecole hôtelière de Lausanne, HES-SO // University of Applied Sciences Western Switzerland) ; Mao, Zhenxing Eddie (California State Polytechnic University, Pomona, United States)

Professional hosts who operate more than one listing or in a full-time manner on peer-to-peer (P2P) accommodation sharing platforms are growing. This study investigates (1) the effect of customer evaluation on property performance through online traveler reviews, (2) the difference of property performance between host types, and (3) how the effect of customer evaluation on property performance varies by host types. A large-scale, longitudinal dataset of the entire State of California is used for econometric analyses. A property managed by a multi-listing host makes 27.8% more revenue per available night (RevPAN) than a property managed by a single-listing host in a month. In contrast, a property managed by a full-time host makes 23.8% less RevPAN than its counterpart managed by a part-time host. While customer evaluation positively affects listing performance, its effect is divergent between professional hosts, weaker for a multi-listing host but magnified for a full-time host.


Keywords:
Article Type:
scientifique
Faculty:
Economie et Services
School:
EHL
Institute:
Aucun institut
Subject(s):
Economie/gestion
Date:
2021-06
Pagination:
9 p.
Published in:
Journal of hospitality and tourism management
Numeration (vol. no.):
2021, vol. 47, pp. 413-421
DOI:
ISSN:
1447-6770
Appears in Collection:

Note: The file is under embargo until: 2023-06-01


 Record created 2021-06-11, last modified 2021-06-21

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