Launching a new Living Lab (LL) is a challenge and identifying the right manager and team are key to enable it to develop sustainable activities. Although there is a large body of literature on the challenges and barriers faced by LL as well as their governance model, there is a gap as to which specific competencies a LL manager and their team require as individuals. The aim of this research is to dive very concretely into the roles and key competencies the members of such team should have or develop, hoping that such pointers would help developing structures recruit the right profiles. Given the limited literature on LL managers competencies, description of innovation brokers and LL stakeholders roles were analysed to find similarities and narrow them down to four roles– “Initiator and keeper of the strategy”, “Doer and value creator”, “Relationship creator and communicator” and “Business developer”.-and their corresponding competences.