How internal marketing climate enhances internal customer commitment and external customer satisfaction

Chan, Elisa K. (Ecole hôtelière de Lausanne, HES-SO // University of Applied Sciences Western Switzerland) ; Way, Sean (Ecole hôtelière de Lausanne, HES-SO // University of Applied Sciences Western Switzerland) ; Cossutta, Mathieu (Ecole hôtelière de Lausanne, HES-SO // University of Applied Sciences Western Switzerland)

Keywords:
Conference Type:
full paper
Faculty:
Economie et Services
School:
EHL
Subject(s):
Economie/gestion
Publisher:
Chicago, USA, 14-16 August 2015
Date:
Chicago, USA
14-16 August 2015
2015
Pagination:
1 p.
Published in
Proceedings of the AMA Summer Marketing Educator’s Conference 2015
Appears in Collection:

Note: The status of this file is: restricted


 Record created 2015-10-23, last modified 2018-12-20

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